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The Importance of Social Media Monitoring for Women Entrepreneurs

Social media monitoring is a critical part of marketing for women entrepreneurs. If you're an entrepreneur, you know that the market is not always in your favor. It's difficult to find the right audience and the right platform to get your message out there. If you don't know how to navigate social media platforms, it can be even harder!

But there's no need to feel discouraged - you can make use of social media monitoring services to help you find what works for you, without having to spend hours searching for it yourself.

Social media monitoring helps entrepreneurs by:

  • Giving them access to important information about their audience

  • Providing insight into what type of content works best on each platform

  • Allowing them to learn more about their competitors

These are free audience listening tools that do all the heavy lifting for you so that you can focus on what matters most: growing your business!

Followerwonk is a Twitter audience listening tool that allows you to go deep into the domain of Twitter statistics, providing you with in-depth information regarding your audience, followers, and influencers.

SocialMention is a real-time social mention search and analysis tool.

Google Alerts helps you to collect news, new trends, articles, and so on relating to your specified keywords.

Do you use any social monitoring tools? Share your experience.

Join Women Professionals and Business Owners "Women into Networking W.I.N" to network, promote, and get new ideas. women-into-networking-win

Written by: Svetlana Sosnova

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